Kite Haulage Website: Haulage and Low Loaders for Kent
Kite Haulage is a Kent based haulage company running artic lorries and a range of trailers, from a standard 45ft flatbed to a 33ft rear steer flatbed and low loaders. We built their website to show off what the fleet can move, rank for local haulage searches in Kent and make it easy for customers to get a quote. Here is a look at the site and why it is set up the way it is.
Who Kite Haulage are
As their own site explains, Kite Haulage Ltd carry out all types of haulage work within the UK and Europe, and can carry heavier loads under STGO Cat 1 regulations. They are FORS Silver, a registered waste carrier and ADR compliant. They also run their own fully equipped abnormal load escort vehicle with qualified drivers available for hire.
For smaller jobs, loads up to 2,600kg can go on their Ford Ranger and Ifor Williams trailer, which has a bed space of 4.87m x 1.9m.
The services listed on the site include:
- Flatbeds, including a 33ft rear steer flatbed
- Curtainsiders and stepframes
- A king low loader
- Abnormal loads and abnormal load escorting
- 4×4 towing
They move plant and machinery, boats, steelwork, concrete slabs and bricks, containers and cabins, high loads and much more.
What we built
The brief was a clean, professional site that puts the trucks front and centre and turns visitors into enquiries. The finished site includes:
- A mobile-first layout. Most people looking for a haulier are on a phone, often on site, so the menu, buttons and photos are sized for small screens first.
- Click to call on every page. The phone number and email sit in the top bar of every page, so a customer is always one tap away from booking a job.
- A dedicated services page. Each trailer type and service, from flatbeds to abnormal load escorting, has its own section with real photos of the Kite Haulage fleet.
- A photo gallery. Real pictures of real loads build trust far better than stock images.
- A news section. Articles such as their posts on machinery haulage and heavy haulage in Kent give Google more useful, local pages to show.
- A contact page with an enquiry form, so customers can send the details of a load at any time of day.
- Google Analytics, so we can see which pages bring people in and where enquiries come from.
- Fast hosting on our managed hosting, with SSL (https) as standard.
Why it works on Google
People search for a haulier by the job and the place: “low loader hire Kent”, “machinery haulage Kent” or “abnormal load escort”. Google needs pages that clearly match those searches. Because the services, the trailer types and the Kent location are written plainly into the page titles, headings and news articles, the site gives Google exactly what it needs to match Kite Haulage to those searches. Add the same business name, phone number and email on every page, a fast mobile-friendly layout and a clear way to get in touch, and both Google and the customer get what they are looking for.
Hauliers like Kite Haulage are also the people who move the machines bought and sold every day on Plant And Tractor Trader, from trailers to tractor units and lorries.
See the live site
Take a look for yourself: https://kitehaulage.co.uk/
You can see more of our builds in the Digital Marketing Services section.
Want a website like this?
We build websites for hauliers, machinery dealers, hire firms and trade businesses from £750 + VAT, with the domain set up and local SEO done for you. Full details are on our dealer websites page.
Call or WhatsApp Glyn on 07470 093663, or WhatsApp: https://wa.me/447470093663
A bit about me: I founded Web Management Consultants in 2008 and sold it to Sandhills East in January 2019, then spent two years as Sales Director at Sandhills East before setting up Plant And Tractor Trader and Webdigital Works. You can read about it here: https://www.sandhills.com/news/article/25076
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Fill in the form with your name, phone and email, and put your business name and what you need in the message. It comes straight to Glyn.
